A Company Overview
No other travel publisher has the coverage, range or depth of travel publication and tourism information as Jasons Travel Media. The Jasons database is the largest in the industry and contains over 26,000 detailed tourism operator listings, thousands of travel articles and hundreds of maps.
Many of Jasons' 60+ accommodation directories, touring maps or destination guides are market leaders in their segment and Jasons Travel Channel™, www.jasons.com, is the region's most comprehensive and one of its most active travel sites.
Jasons' major publications (both print and online) are independently audited. Jasons printed and distributed over 4.8+ million copies of its guides in 2006 and delivered online information, with 1.61 million user sessions during the same period. Its monthly travel email newsletter, Jasons Explore! reaches a customer database of over 110,000.
The Jasons Distribution Network is one of the industry's most extensive, servicing over 2800 outlets, many with the company's own dedicated stands. Jasons also operates VisitorPoint, the largest New Zealand-wide third party brochure distribution service - distributing millions of brochures for more than 1000+ tourism companies via a network of 1900+ display locations New Zealand-wide.
Incorporated as a family business in 1967, Jason Publishing Co Ltd was restructured as Jasons Travel Media Ltd in 2000 to reflect the changing nature of its core business activity. In June 2005, Jasons successfully listed on NZAX. Driven by the opportunities presented by an evolving travel industry, Jasons has rapidly transformed itself from a traditional travel publisher to a leading edge 'infomediary', delivering accurate, relevant and timely multimedia information to enable travel and tourism buyers and sellers to meet and transact.
Jasons have long been actively involved in major travel industry organisations throughout the region.
Each year around one in four visitors (to or within Australasia and the South Pacific region) use critical travel information delivered by Jasons.
